Blog Archives

10 reasons for newspapers to survive

One day after we posted our latest video, which focuses on the iPad, I’m still thinking a lot about James Murdoch’s comments that iPads are “cannibalizing” newspapers and could be their demise because the interactive devices come so close to readers’ actual experiences with physical newspapers. Everything that my co-author says in the video about […]

Work from a checklist: Video

“You can check that off the list.” We say that all the time. Intuitively, we recognize that making a list, and following it, ensures that the job gets done. That it is complete — and done right. But when it comes to journalism, we are often suspicious of anything that sounds like a “formula.” It […]

Take 10 steps to better enterprise ideas

In thinking about enterprise story ideas — as master’s students are doing now in their six-week news writing boot camp at the Newhouse School — I am reminded how difficult it is sometimes to develop, as some say, “a story from nothing.” Or so it may seem. But, in fact, the beauty of enterprise ideas […]

Avoid the “I” word: Video

Last week we talked about a “shared language” for content and conversations, and this week we continue the “words matter” theme. If you think about it, you realize how often in story conversations — or in conversations generally — you or someone else says, “I like it.” Or, “I don’t.” In the newsroom, these words […]

Letting things go: Video

Letting things go. Perhaps someone at some time has gently advised you to “let it go.” Maybe you have told someone else — or yourself — this same thing. In interpersonal relationships in the workplace or when handling a story, you’ll be in situations in which you must know when to “let it go.” When […]

Saving a Story: Video

Saving a story requires good judgment and the ability to think clearly and objectively on deadline. The credibility of everyone — reporter, editor, news organization — is at risk when a problematic story is published. That’s why editors must recognize when a story needs attention, and they must know how to react. In our book, […]