Top tip: Give your audience a break(out)

not teaching,still THINKING … Stuck on a story idea? It happens. But when news breaks or even when covering routine events, here is a good way to generate ideas, provide important information and involve your audience at the same time. It’s called a breakout. And it works because it provides a point of entry for […]

Remember to write the nut graph

In fairy tales, the yarns that are told between “once upon a time” and “they lived happily ever after” are great at lulling little ones to sleep. Maybe that is because the stories are told without a nut graph. Every story should tell readers, succinctly, three things. Why are you telling me this? Why now? Why […]