Wash, rinse, don’t repeat

not teaching, still THINKING … An embarrassingly number of times, the following has happened to me: Go to washing machine, set all of the dials, start water, open lid — only to find not an empty washer, but instead a washer full of clean clothes, already washed, rinsed and spun. And now those clothes are […]

Think golf. That’s it. Just think golf.

not teaching, still THINKING … Golf has topped the agenda of one of these two profs (you know which one) this past summer. So it is not surprising to reflect back on Strategy #3 of our “Think Like an Editor” book and to recall how golf is used as an analogy to explain how reporters […]

‘Just enough’ isn’t good enough

not teaching, still THINKING … When a special occasion comes around and we order a roast to entertain, we always order more than the suggested number of pounds per person who will be seated at the table. Usually the standard is given as 1/2 pound per person. We make it 1 pound per person. The […]

Think twice about a thankless job

Thankless jobs. Have one? This question came to me today as I was leaving what I’ll generically describe as a lawn mower retail and service store. I was there on a mission to pick up newly sharpened lawn mower blades. They were not ready, so I chose to wait while they were sharpened — about […]

10 reasons for newspapers to survive

One day after we posted our latest video, which focuses on the iPad, I’m still thinking a lot about James Murdoch’s comments that iPads are “cannibalizing” newspapers and could be their demise because the interactive devices come so close to readers’ actual experiences with physical newspapers. Everything that my co-author says in the video about […]

Work from a checklist: Video

“You can check that off the list.” We say that all the time. Intuitively, we recognize that making a list, and following it, ensures that the job gets done. That it is complete — and done right. But when it comes to journalism, we are often suspicious of anything that sounds like a “formula.” It […]