Blog Archives

CX this: two exercises to keep you sharp

If you want to stay alert to the kinds of information that can be wrong in an article, consider the following two corrections that ran at the end of a New York Times story about USA TODAY’S redesign: Correction: September 13, 2012  An earlier version of this article misstated Mr. Kramer’s professional status when he […]

How an unfortunate typo went viral

In the Syracuse community today, we are reading a story about how a typo on a sign outside a local high school went viral on social media, starting with Facebook. Instead of “Martin,” the sign read “Martian” Luther King Day. The unfortunate misspelling caught the attention of someone passing by who snapped a photo with […]

How ‘brain freeze’ relates to you

In all of the coverage of Rick Perry’s “oops” moment during the GOP presidential debate this week, one of the more interesting pieces is an explanation of “brain freeze,” as offered in the “Well” blog by Tara Parker-Pope. Pope lays out the opinions of several experts on why the Texas governor could not remember the […]

Start with the basics when editing

In my editing class this week, we went over some common errors that should become second nature for editors to recognize and fix. The exercise was a test, of sorts, to see how much the students remembered from previous stories they edited. Among the errors: Arrested for. It’s a phrase that convicts the person. Instead: […]

Take a minute – or 10 – to think: video

Thinking is underrated, we have found, which is why we are such strong proponents of taking the time to think. Perhaps the reason thinking doesn’t get the attention it deserves is that the act of thinking can be mistaken for inaction. Not so. We tell reporters to think for 10 minutes after covering a story. […]

Be a skeptical editor: Video

A lot of our video posts are inspired by everyday things. Something happens, and it reminds us of parallels in the business, particularly editing. Such was the case with my purchase of new coffee mugs to replace the (no doubt) lead-tainted ones of old. It’s a miracle they haven’t made us sick. When I bought […]