Favoritism vs news judgment

When assessing content, if you must think too long about whether something is fair, then it probably is not, and you should redirect your energy into making it fair. Fairness has to do with being aware of and attentive to nuances, treating people with respect, and anticipating perceptions that readers will take away with them. […]

Fun? Absolutely — but act carefully

Your audience does not draw neat lines between the personal you and the working you, whether you are self-employed or receive a paycheck from someone else. Twitter has become a particular hazard, where 140-character potshots that are meant to be funny can backfire. Do these tweets showcase humor and sharp-edged sarcasm, or reveal a bias […]