No tips here — and that’s the story

not teaching,still THINKING … Perfection. One definition: “extreme degree of excellence.” That’s what consumers expected from their Hershey’s Kisses, whose tips have been missing since December. It’s a human interest story generated by a disappointed baker, and we can learn a lot from it. Social media played a part. As The New York Times reported, […]

Marital affair? Take special care

not teaching,still THINKING … Transparency. Journalists strive for it. The audience craves it. We all need it. Residents called for it recently at a school board meeting about an issue that has been in the news: “West Genesee residents ‘outraged, embarrassed’; want transparency over superintendent” What’s the story? These lead paragraphs from that story, published […]

We all need a compass for True North

not teaching, still THINKING … For the first time in roughly 20 years, these two profs will not be in the classroom at Syracuse University’s Newhouse School when the fall semester starts. Call it retirement or the start of a new adventure, we won’t be teaching. But we’ll be thinking. What will guide our decisions? […]

Think — give yourself this gift every day

Time. Never enough of it. But there’s always time to think. You might be thinking right now that we haven’t had time to post on this blog since the last item, Oct. 1. Not true. Just didn’t have anything to say. Really? Really. We understand, because we experience it ourselves, that you are bombarded all […]

Read, read, read. Did we say read?

Time to read. Wish I had more of it. If that were the case, I might have finished reading three special books by now. “Of Course You Can Have Ice Cream for Breakfast! A Journalist’s Uncommon Memoir” by Ron Cohen. Just published. Ron is an award-winning journalist for more than 40 years who led coverage […]

Context can enhance even a solid story

BIG numbers. How can journalists convey how big? A good example is found in the work of Manny Fernandez of The New York Times, whose story about Houston after Hurricane Harvey carries the headline: “Over 21 Miles of Highway, Snapshots of a Resilient Houston.” How can we visualize the size of Houston? Fernandez shows us […]